Trade Benefits
My Mission Statement
“Provide an effective advertising platform for local home service trades that is affordable, flexible and scalable for their business needs and protects their chosen areas of trade from like-for-like trade saturation and national competition”
Maximum of 4 competitors.
There can be no more than 5 like-for-like Trades in each Postcode District which means no more than 5 Electricians or no more than 5 Locksmiths or no more than 5 Window Fitters, etc, etc. It will be just you and a maximum of 4 other like-for-like Trades.
Listings rotated automatically.
Fed up of seeing the same businesses at the top of the search results when you check your position? Regardless of which business subscribes first or how many Postcode Districts they have signed up to you have an equal chance of being listed first. It's all about fairness with Your Home Trades.
Guaranteed 'page one' listing.
I know the frustration of being on page two or even page three but, as there can only be a maximum of 5 like-for-like Trades per Postcode District, we do not have a 'page two' for any Trade listed in any Postcode District. You will all be on page one and enjoy equal opportunities to succeed.
Choose your exact work area.
You select Postcode Districts (parts of Postcode Areas) that you want to work in. I live in BB5 Postcode District which is in the BB Postcode Area (BB5 is one of 13 Postcode Districts). To help you to decide where it is best for you to work and select your Postcode Districts check out our Trade Support page.
NO national companies.
We all know that there are national companies that advertise on trade directories and drown out the smaller businesses. No doubt that they will not pay the same rate as you either by benefitting from 'bulk subscriptions'. Your Home Trades is designed to help small local businesses.
NO franchises.
No franchises pinned to the top of the search results here. Another group that benefit from lower advertising rates and then claim top billing. Whilst the Tradesperson they use may live and work locally they also benefit from a national support team. I have created a fair playing field.
NO marketing companies.
Within the locksmith industry marketing companies are rife. They hog the first page on the trade directories and search engines without ever having been in the trade. They also find a local locksmith to the work whilst they walk away with a healthy profit usually at the local tradespersons expense.
Only £2.00+vat per Postcode District.
It all comes down to cost at the end of the day so here it is. Just £2.00+vat per Postcode District per month. The 16 Postcode Districts I would choose in the BB & PR Postcode Areas cover nearly 376,000 households for just £32.00+vat per month. This does not include any commercial premises either.
60 days FREE.
Your FIRST subscription will be FREE for the first 60 days and there is no obligation to continue with it once the 60 days has passed. A genuinely free offering to help small businesses find their way in a corporate dominated world - my gift to you.
From just £10.00+vat per month.
Advertising outlay for any small business is a risk so we want to help you minimise that risk. £10.00+vat will get you 5 Postcode Districts. If I chose my own Postcode District and the four closest to me that would be over 110,000 households for a total of £12.00 per month.
Fixed price until Jan 2027.
No moving target with Your Home Trades. I am an independent owner so I do not have any corporate pressures to generate additional profit year on year. Profit that inevitably comes from raising prices for you, the Trades. A price rise in Jan 2027 will not be more than 5% either. Guaranteed.
Monthly subscription.
No annual subscriptions here (or bidding for work). If we do not perform for you and drive customers to the website, and in turn to you, then you can leave whenever you like. We 'shake hands' and go our separate ways. YOU are our business and our job is to keep you happy.
Choose multiple subscriptions.
If you decide to start with a small subscription do not worry. You can add another subscription at a later date but it will have to be a new subscription and there has to be a space for you in the 5 like-for-like trade rule. You can also have subscriptions in different Trades to match the services you offer.
Built by a Tradesperson for Tradespeople.
I am a locksmith, buildings and auto, and I have considered the pros and cons of using a trade directory and indeed I used one back in 2021. I built this trade directory for small businesses to help them against the profit driven national companies. See more of my story on the About Us page.
Do the guarantees fulfil the mission statement?
I believe in being 100% transparent and I hope you can see that so far. However, if you do have any questions please have a quick look through our Frequently Asked Questions page.